Materials that make a difference

We choose the materials we work with carefully by ensuring that they're the best possible alternatives for our planet. Our focus is on natural, organic and recycled fabrics. We are a 100% vegan and cruelty-free 🙂

Organic Cotton

Organic materials are kinder to the environment as they employ eco-friendly practices like no pesticides, natural fertilizers and low water consumption.

This ensures that the land health is maintained in the long run. Also, these practices lead to 91% less water consumption, 46% less carbon footprint, 62% less energy use and 70% lower acidification of land and water.

Yeah, it's that good.

Recycled Plastic

We're not saying that we love any one of our materials over the other. But if we did, this would be it.

Recycled plastic material is made from recycled PET bottles. You know the ones that store all our fizzy drinks and bottled water? Yep, those.

So instead of these going into our landfills or oceans and clogging things up, we recycled them to create this amazing fabric which is waterproof, highly durable and recyclable. It's just "win-win"


You know jute right, it's been around for a while. But did you know that this sneaky bugger is one of the most awesome fibres out there? But it's not the most polished kid on the block and can come off a bit rough around the edges. So we got him to meet cotton.

We merged these two fibres to create Juton which has the organic and tough juton and the soft and cozy cotton. And it leads to 45% lower water consumption and 38% lower emissions. You gotta admit, that's pretty cool.

Inks and Dyes

All our inks and dyes are organic and completely azo-free, with no harmful chemicals. This means that they don't harm the environment in their production and disposal. Also, they're completely safe for human use! (We love the planet and we love you).

Recycled Packaging 

We know you'd like your Ecoright merch to reach you safe and sound.

Which is why we've created our packaging from post-consumer recycled plastic. This means we take something that would have gone to the trash and make something super useful and protective out of it!

Plus, all our branding material is made from recycled paper.

That sounds like a good deal.